Gym Clothing Co. – Gym Clothing Co. is homegrown active wear brand led by three fitness-loving expats. Their ‘Just Be’ real women model search featured six women all with different stories to tell about their self-confidence and changing relationships with their bodies. The campaign was featured in The National and Emirates Woman.
Jelly Belly Ice Cream – Our brief was to launch the iconic candy brand Jelly Belly’s first gourmet ice cream parlours in the UAE. Consumer audiences were targeted to drive customers into parlour destinations, while B2B stories focused on franchise development and expansion. Widespread coverage was secured, and excitement generated, amongst consumers, media, influencers, and foodies.
DeCluttr Me – We are retained by the region’s first licensed professional home and office organising company to promote their services and highlight the mental and physical benefits of living life free from clutter. Activity includes brand collaborations, community partnerships and media relations.
F.A.M.E – Dubai’s annual inclusive talent show for young people with special educational needs was created by Rosy Ahmed in 2016, inspired by her daughter Hana who has Down Syndrome. We love being involved in publicising the show, which gets bigger and better every year, and provides a POWERFUL platform to encourage inclusion.
DollSmash Cosmetics – We supported the UK-based, vegan makeup brand with its UAE media launch, sharing the news with English and Arabic press and beauty influencers. Hero products were gifted to key figures and we achieved a wide range of coverage, including product placement, dedicated features, and social content.
Or maybe you want to reposition your brand to take advantage of the opportunities? Start by reaching your audience through the right channels today.
WHO WE HAVE WORKED WITH
